Research Methods
Key research questions, details of the data collection process, and more information about the MIT AgeLab are presented.
Motivation & Research Problem
Caregiving is prevalent among generations that are in the workforce. Pew Research Center (2013) reported that 39% of adults in the United Stated provide care to a loved one, and AARP and the National Alliance for Caregiving (2015) found that about 60% of caregivers are also working full-time or part-time. Many caregivers are also constantly struggling to find balance between work, family life, and their caregiving responsibilities.
Many caregivers are having negative experiences, which entails physical and financial strain, emotional stress, social isolation, mismanagement of care, lack of access to support, and more. However, little is known about detailed caregiver jobs and related resources that affect caregiving experiences as well as care outcomes.
There is a great need for a comprehensive understanding of caregiviving experiences - the related tasks, responsibilities, and the caregivers themselves - to assist in finding opportunities and possibilities product and service innovations and to improve the caregiving experience.
Study Objectives
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Creating a comprehensive map of caregiver jobs
Micro-mapping caregiver jobs to understand the types and frequency of different jobs, level of difficulty, and access to/use of necessary resources.
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Understanding various caregiver segments
Comparing behavioral/experiential similarities and differences between caregivers of various characteristics and situations.
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Innovation to excite and delight the consumer
Describing caregiver jobs in detail to identify "pain points" that may be solved or improved with new products or service solutions. Understanding what services (existing or potential) help caregivers stay organized, save them time, and potentially save money.
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Improved caregiver engagement
Finding insights into efficient ways for service providers to communicate with caregivers.